Case study · Film series · Robotics · AI
Noble Machines × NVIDIA
Six films following Noble Machines and Moby, its industrial humanoid built on NVIDIA's robotics stack, from stealth launch to NVIDIA GTC and Automate 2026.
- Client
- Noble Machines, with NVIDIA
- Role
- Creative Producer, Augustus Films
- Date
- March to August 2026
- Location
- San Jose, NVIDIA GTC, Automate 2026
- Format
- Six films, 0:13 to 2:07
The challenge
Noble Machines came out of stealth in March 2026 with Moby, a humanoid that lifts 60 lb and works outdoors and on slopes. The company had to prove to buyers and investors that the robot is real and already working, and keep that story going through two trade shows in four months.
What we did
We made launch teasers for the day the company went public, then followed the team to NVIDIA GTC in San Jose and to Automate 2026, and closed with a recap film. Every piece shows Moby doing real work, lifting, carrying and walking, never a render.
The result
Six films delivered from March to August 2026. Together they are the company's public video record from launch through GTC and Automate, alongside NVIDIA's own case study on Noble Machines.
More films
New industrial robotics — Meet Noble Machines March 2026
Also in the series: NVIDIA × Noble Machines × Automate 2026 · Noble Machines at NVIDIA GTC 2026 · Meet Moby, the Physical AI robot
Behind the scenes





Photos: Augustus Films
Sources: NVIDIA case study · The Robot Report
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